Google Tag Manager
Last updated
Last updated
Google Tag Manager is a free tool that allows you manage and deploy marketing tags (snippets of code or tracking pixels) on your website (or mobile app) without having to modify the code. ... Information from one data source (your website) is shared with another data source (Analytics) through Google Tag Manager
Introduction to Google Tag Manager- https://moz.com/blog/an-introduction-to-google-tag-manager
You only need the code that needs to be added in </head> of your website. Copy the header code (shown inside red circle in below image)
Thats it. Make sure to click on Publish button click Publish button after making the changes.
You can read more about Tag manager on Internet or here -https://www.orbitmedia.com/blog/what-is-google-tag-manager-and-why-use-it/